(Pictured with my cat, Bean, a.k.a. my favorite creature to ever saunter the face of the Earth)
Hi, I’m Carrie.
To quote the iconic drag queen RuPaul, "If you don't love yourself, how the hell you gonna love somebody else? Can I get an amen?!"
I live by this philosophy. Whether I'm selecting my outfit in the morning or crafting impactful copy for products and services I love — I put my authentic heart, soul, and usually a little bit of faux fur into everything I do.
With a range of experience in everything from brand voice development to 360 campaigns, performance marketing to radio and video scripts, packaging, partnerships, product copy, and then some — I bring a creative spirit, strategic lens, and consumer-first mindset to every assignment.
I love the challenge of saying big things in small spaces, helping brands find their voice, and — most of all — using my words to engage, connect, and make every day a little more sparkly. My amateur astrologer friends tell me it's because I'm a Leo with a Gemini rising and a Scorpio moon — but for the zodiac skeptics, all you need to know is that I’m a natural-born storyteller. It’s written in the stars, babe.
Let's be best friends, braid each others hair, and make great things together.
Check out my resume here, and take a look at the services I offer below.
BRAND
Brand Campaigns
Brand Voice Identity/Guidelines
Concept Development
Product Launches
Manifestos
MARKETING
Email Marketing
Growth + Acquisition Ads/Paid Social
Podcast, Radio + Video Scripts
PRODUCT
Website Copy
Product/UX Copy
OTHER
Packaging, Signage + Print Copy
Content Writing/SEO
PR & Sales Materials
Naming